Dr. David Morris, specializing in neuropathy treatment, was initially reliant on Groupon and minimal Facebook advertising, spending about $600/month. His Google Ads had mixed success, and Groupon’s leads were not ideal, as they failed to attract patients who could afford his neuropathy treatment packages.
In late 2016, we launched a targeted neuropathy campaign, followed by a knee pain campaign in early 2017, both yielding significant success. As Dr. Morris expanded his neuropathy equipment, we increased the campaign’s reach, incorporating platforms like Instagram to enhance visibility and attract the right patient demographic.
“ 9 out of 10 patients are motivated and accept care.”
Today, Dr. Morris boasts a remarkable 90% close rate, with care packages priced between $4,000 and $16,000. Over the last 6 months, he has received 231 appointment requests, with an average cost per lead of $45.95. Our tailored marketing approach not only increased patient volume but also ensured these patients were motivated and financially capable of committing to their high-value treatment plans.