Hear directly from Jimmy Alauria on his experience:
The Situation
Jimmy Alauria runs a reputable auto repair business in Phoenix, AZ. While his shop was well-established and delivered excellent service, he knew there was still untapped potential when it came to reaching new customers online. Jimmy wanted to make sure more people in the area knew who he was and why his shop stood out, but without wasting time or money on marketing that didn’t get real results.
The Solution
To help Jimmy build a strong, lasting digital presence, we launched our Foundations Program. This approach focused on creating consistent, high-quality content that showcased his shop’s expertise, customer service, and trustworthy reputation. We deployed targeted Facebook campaigns designed not just to generate likes or views, but to actually create recognition and familiarity within his local community. The content was built to educate, engage, and position Jimmy as the go-to auto repair expert in Phoenix—so that when people needed help, his name came to mind first.
The Results
"We've got customers coming in, not from our ads, saying 'Hey, I saw you on Facebook.'"
Jimmy’s shop is now benefiting from the kind of marketing that keeps working in the background—building trust and top-of-mind awareness every day. New customers are showing up consistently, not just because of a one-time promotion, but because they’ve come to know and trust his brand online.
He said himself, "We found that, with what we're doing with Customer Factory, that those people are actually ready to buy. They trust us. They've already done their research, they've seen us enough and we're, so, we're seeing people just show up."