The Situation

Dr. Frank Hatch, was a practice owner who was running his clinic with a partner, but after changing their clinic name they knew they should invest into some new patient marketing. Their newspaper marketing was working quite well, but it would still  be difficult to boost new patient traffic after a name change. However, anything is possible with a competent and reliable new patient marketer.

The Solution

We developed a Facebook marketing campaign using ads targeted towards people in the zip codes Dr. Hatch’s preferred clients resided. We narrowed down where the majority of his clients came from then targeted the areas accordingly. We then advertised his offer to his most qualified potential patients.

The Results

“We’ve been closing a ton of folks! Let’s discuss starting another campaign soon.“

Dr. Hatch’s diabetes campaign got off to a roaring start, and continued to ride high. In his first week, he got ten leads and schedule 5 new patients. The hot streak continued in the following weeks. While we weren’t given specific numbers, Dr. Hatch reported he is closing “a ton of folks” and wanted to start a second campaign.