The Situation
Mrs. Nancy Knight runs Knight Automotive Repair, a long-standing auto repair shop with nearly four decades of service to their community. While the business had built a solid reputation over the years, recent times brought new challenges—more competition, less visibility, and fewer new customers walking through the door. Nancy knew they needed to try something different to reignite growth and keep their bays full.
The Solution
Just two weeks ago, Nancy partnered with us to launch a digital marketing strategy tailored to their shop. We focused on creating local awareness and building trust with potential customers through a steady stream of branded content and targeted outreach. The goal wasn’t to reinvent the wheel—it was to get more of the community to remember and choose Knight Automotive Repair when they needed service.
The campaigns focused on drawing attention to the legacy, reliability, and family-run feel that make Knight Automotive unique—all while driving traffic and engagement from people right in their service area.
The Results
“This past week was our best week in almost 40 years!“
That’s what Nancy told us after just one week of her campaigns running at full speed. The phones were ringing, new customers were walking in, and the team was working overtime to keep up with demand.