Social Publicity™ · a new way to grow local business

Making your business everyone's first choice.

The more people who know about your localauto shopthe busier you will be.

Social Publicity introduces you to your community, so more people know who you are, what you can do for them, and how to reach you when they need you. It's the only new-customer program most local businesses will ever need.

15 minutes. No hard sell. Family-run since 2012.

A happy storefront character running down Main Street, chased by a crowd of eager customers waving cash

Business is more fun when customers are chasing you.

As seen on
The Wall Street Journal Daily Herald, Digital Journal, FOX, NBC, and azcentral
Who's behind this
“In business, best known beats best. Social Publicity makes your business the best known.

I'm John Nesbit. My family and I have helped local businesses attract more new customers since 2012. Social Publicity is the proprietary method I built to get it done.

John Nesbit, Founder and CEO of The Customer Factory

John NesbitFounder & CEO, The Customer Factory

600+ local businesses served since 2012 — auto shops, tire shops, dentists, landscapers, and more.

Who it's for

Who Social Publicity is for

It works for any business that gets its customers from the local town or suburb around it. That means brick-and-mortar stores, and any business that serves the people right there in the community.

Social Publicity is the simple, low-cost way to gain exposure, so you are seen and appreciated by your community.

This is for you

Your enemy isn't the competitor across town. It's obscurity.

Does any of this sound familiar?

"We've been here 11 years, but people still tell me they didn't know we were here."

"Sometimes we're busy, then it quits. That's frustrating."

"The expensive ads barely pay for themselves. We need something better."

"I don't have all day to spend on marketing."

"I know I should be getting more from social media."

The cure to business obscurity is Social Publicity™.

The new part

So, what is Social Publicity™?

It's a mix of free and low-cost social media that puts your business in front of the people most likely to need you, right in your area. It does this again and again, until you are the name they think of first.

It gets social media working for you. It all works in the background, hands-free for you.

Posting and hoping is not a strategy.

Social Publicity skips the posting and hoping. We take your message straight to the people you want, with low-cost paid ads that target them, across the social platforms they use. So people see you everywhere.

Want the full detail?

Get the free guide
How Social Publicity works

How Social Publicity™ makes you everybody's first choice.

Step 1

Thousands of local potential customers get introduced to your business

We put your business in front of the right local people again and again, on the platforms they already scroll every day.

Step 2

You become familiar, which builds trust

Seeing you over and over turns strangers into people who feel like they already know you. That trust is built long before they ever reach out.

Step 3

They call you first, when they need you

Customers arrive already knowing you and trusting you. No chasing. No pressure. No discount games.

Social Publicity is better than generating leads. It generates trust.

Social Publicity combines enhanced social media accounts with paid, targeted posts that put you in front of the people you most want to see come in. The result: they contact you already warmed up, and ready to go.

It's so much easier to sell people when they already know, like, and trust you.

The moment they need you

When they suddenly need you, they already know your name.

Google is where people go when they have a need and don't know who to call. If they already know you, they skip the search and come straight to you.

And when they do see that long list of names on Google, you're the one they recognize, not another stranger. As part of this program, you become the name they prefer, right there on the list.

You don't want to be one more unknown name in the list. You want to be the name they already know.

The good part

Why business owners love Social Publicity.

1

It doesn't burn your time or your budget

No risky, expensive advertising that gives you late-night worry. It's low cost, and it stays that way.

2

You don't have to watch it. It just works

It runs quietly in the background. No hours out of your day, nothing to manage, nothing to log into.

3

Results build over time

The longer it runs, the more people know you. That's how you get busier and busier.

Picture this

Social Publicity introduces your business to tens of thousands of people in your area. Every month.

Not once. Over and over, until your business is the one most people think of first.

It's not uncommon for a business using Social Publicity to have its message seen by half or more of the local community every month. That's the kind of exposure that makes you the leading business of your type in your area.

YOUR BUSINESS your whole area, seeing your name
Aim it

Looking for a specific type of customer?

Social Publicity can be tailored to attract the kind of customer you want more of, not just everyone. You tell us who you want to reach, and we put your message in front of them.

Who do you want to reach?

You create the message.
Social Publicity makes sure the right people hear it.

Measurable results

It's easy to tell it's working.

You don't have to rely on spreadsheets and interrogating every new customer. With Social Publicity, the first thing you'll notice is that you're just busier, with fewer holes in your schedule, and people start mentioning they've seen you on social media. If you graph it, it looks like this.

People who know you JanFebMarApr MayJunJulAug still climbing Started Social Publicity

This is how Social Publicity builds over time. Every town's numbers are different. The shape is the point.

Social Publicity builds exposure and awareness across your whole community. It's the foundation of attracting new customers. Done right, it's often the only marketing program a local business needs to run.

Built for Main Street

We understand local business.

We know what it takes to compete against the big box stores, the do-it-yourself crowd, and all the other noise out there. Social Publicity helps your business stand out and become appreciated.

Pricing

Easy, inexpensive pricing. Predictable results. No monthly contracts.

The whole program
Under $1,500/month

Everything included, even the ad spend.

No contracts. Stay because it works.

Up and running in 48 hours. Expect results in the first several weeks, building to a fully mature program after 90 days.

Book a free discovery call

If that fits your business, book your discovery call now.

Or download the free guide and get all the details.

In their own words

What business owners say about Social Publicity.

Most owners fire their marketing company inside a year. Some of ours have stayed a decade.

Five-star reviews

"The Customer Factory has been my marketer for over 5 years. Because of them my lectures are always full, and often over capacity."

Dr. Bill Wiedner
Dr. Bill WiednerHarbour Medical Centers

"Two weeks in, we had our best week in almost 40 years."

Knight Automotive
Mrs. KnightKnight Automotive

"Quiet at first. Then we got just slammed with new jobs."

Keith Jordan
Keith JordanDirty Deeds Septic

"I've used many marketing companies over the years. The Customer Factory is the only one that's gotten consistent results."

Dr. Matt Chenault
Dr. Matt ChenaultGreenville Rehab & Pain Clinic

"I'm even getting recognized in the gym. People know my business now."

Ryan Faulkner
Ryan FaulknerClient

"In over 25 years I'd never had a new patient waiting list. Now we're open six days a week, and we're booked solid."

Dr. Susan Cunico
Dr. Susan CunicoCunico Health & Wellness
And the wins keep coming

Want to know more? Get the Complete Guide to Social Publicity™.

You'll discover exactly how Social Publicity works, and what it can do for a business like yours. Free. No call. Yours to keep.

Download the free guide
John Nesbit with two of his kids at The Customer Factory office
Who you'd be working with

A family business, helping family businesses.

I'm John Nesbit. I grew up watching my parents run their own retail shops on Main Street, so I know what it takes to keep a local business alive. Since 2012, my family and I have helped local owners become the best-known name in their town. My wife and our three grown kids run The Customer Factory with me. We're in Johns Creek, Georgia.

We don't sell leads. Social Publicity makes your business known, so the right people call you already trusting you. It's a new approach, and it works amazingly well.

Family-ownedJohns Creek, GeorgiaSince 2012
— John

Ready to become everybody's first choice?

One free 15-minute discovery call. No hard sell. Just an honest look at what being the best-known name in your town would take.

Call or text 678-940-6001. Not ready to talk? Download the free guide instead.