Video-based informational products are one of the most effective No-Risk Offer alternatives. Consumers and business people alike have a hard time saying "no" to a free DVD.

What form that information takes depends on a variety of circumstances as described here. But, no matter what type of information we choose to distribute for you, you can rest assured that it will make a positive, professional impression on those who view it.

Our team can write, shoot, edit and distribute anything from a 30-second television commercial to a multi-part broadcast documentary. We have hundreds of hours of footage in 16mm and 35mm film, traditional video and digital video under our belt. And, like Hollywood and the television industry, we are now moving into the brave new world of High-Definition Television (HDTV).

Whether you're communicating to your clients, employees, stockholders, prospects or board of directors, the impact of moving pictures with sound is profound. And, with today's technology, it is more accessible and affordable than ever before.

Training Instruments
For years video has been the medium of choice for corporations and agencies looking to quickly boost employee productivity or meet regulatory requirements.

Because it allows students to learn at their own pace, either at work or at home, a well designed video training program which incorporates printed workbooks and testing can often be more effective than even classroom training with a live teacher.

Spring Lake's team of veteran training program producers has been creating successful learning systems for over twenty years. Clients include a Who's Who of companies, associations and government agencies including AT&T, Bureau of National Affairs, Charles E. Smith Companies, Corcoran Gallery of Art, General Services Administration, National Academy of Sciences, Navy Federal Credit Union and the Pepsi-Cola Management Institute.

Streaming Video
Posting video programs on the web allows the entire world to see and hear your story. The trick is making your show compatible with the scores of combinations of browsers, computer platforms and Internet access speeds out there in cyberspace.

Spring Lake's team of experienced multimedia producers understand the compression and posting techniques required to bring your program to the widest possible audience. We can even give you the Internet equivalent of ratings: letting you know how many people viewed your program, how long they watched, where they are and what brought them to your site.

Video Brochures
Spring Lake Studios has created a unique advertising medium which combines the power of moving pictures and sound with the global reach of the Internet: the Video Brochure.

For as little as $2,500 we script, shoot, edit and host a professionally produced video up to two and one-half minutes long, featuring your company's unique story on the Internet for a full year.

See the Video Brochure we produced for Chef Paul Ingenito at Flavors Catering and consider the great exposure this medium could bring to you. The finished production can be duplicated on VHS tape, DVD or even on CDs, and distributed by your salespeople with the rest of your collateral material.

Promotional Tapes and Disks
When most people think of promoting their business with video they immediately envision a TV ad. And while local cable insert rates can be very attractive (as described below), there are numerous ways to promote your company with video.

A great example is an interactive CD-ROM that engages children in a 30-minute infomercial about a popular summer camp. (We didn't produce that one but whomever did has generated tens of thousands of dollars in revenue from parents including us!)

The same approach can be used in innumerable applications where your promotional CD automatically opens a web browser window on the prospect's computer and offers links to video clips, coupons, special offers, product and technical information - even your web site!

Your salespeople can distribute VHS tapes, video CDs and DVDs that spotlight your company's features in ways that a printed brochure could never hope to match - providing immediate and ongoing competitive differentiation that your prospects can see and hear for themselves.

Television Commercials
Local cable insert ads give you the opportunity to target a local audience by advertising on a national channel like Discovery, CNN, ESPN or BET. For prices starting as low as $3 per insert, you could be brining your message to tens of thousands of local buyers who may never hear about you otherwise.

While this medium is not appropriate for all companies, for many it can literally open the floodgates, driving in-bound phone calls, foot traffic and qualified leads for salespeople.